How To Monetize A Blog
To monetize a blog is to add income streams to it. First you need to have a decent amount of readers that visit your blog regularly. One of the biggest mistakes bloggers make is putting advertisments on their blog before they have sufficient traffic. Gaining readers at first is way easier with a blog that has no ads on it.
If you are already generating good traffic then you are ready to go. Advertisments are one of the best sources of income for a blog. Limiting yourself to just one type of ads will keep you from reaching your highest earning potential. A mix of different ad types along with affiliate programs will maximize earnings.
Diversifying your income streams helps take advantage of every reader ultimately resulting in more income. If a specific reader does not click on a google adsense ad they might click a affiliate link in the text. If they buy a product you earn a commission. That is why diversification leads to more income.
Pay Per Click Ads
Pay per click ads are the most common way monetize a blog. The way it works is you get paid each time one of your visitors clicks on a ad. You get paid by the click. A click can pay as much as $10 and as low as a penny depending on what the blog is about. Pay per click ads are easy to set up. You just copy and paste a code to insert the ads on your blog.
Most bloggers prefer to use Google Adsense and Yahoo Overture. Both are great pay per click programs. Recently though their has been a new wave of pay per click programs arise that are worth checking out and supposedly pay better than google and yahoo because they give you a higher percentage of each click. Some of them include Pepperjam, Bidvertiser, Adbrite, and Easy Ads.
Kontera Ads
Kontera is a advertising company similiar to pay per click companies. They differ in ad type. With pay per click ads you copy and paste a code into your webpage and some ads appear. Kontera's system helps turn your links into pay per click ads
Here is how it works: Blogs have tons of links in them. Links to other pages within the blog or perhaps another website. When incorporating Kontera your links will display a pay per click ad each time they are scrolled over. They still take you to other places.
If a reader never scrolls over the link with their mouse they will never see the ads. They are invisible to everyone who is not interested in following the link. This is what makes them such a efficient way to make money online. These are especially good for blogs who have already filled up their free advertisment space.
Affiliate Programs
One of the most profitable ways to make money online is with affiliate programs. They are one of the easiest income streams to implement. Affiliate programs pay you to market their products. When you refer a customer you earn a commission on what they buy.
All you have to do with these is just post a link from your blog to their website. Once they visit and buy you get paid. You will be given your own link. That is how they track who refers who. For example if you were marketing sitesell products your affiliate link would look something like this sitesell.com/bob.
There are all sorts of affiliate programs online. You need to find one that offers top quality products. Recommending poor products will hurt your credibility. Recommending great products will give you far more referrals in the long run. For more information regarding choosing an affiliate program click here.
Incorporating just a few affiliate links on your blog could bring in a extra $300-$1000 per month.
Sell Private Advertisements
Private advertisments are a great way to monetize a blog. Throwing them into the monetization mix will greatly increase the income of any blog. Selling private advertisments has several advantages.
Advantages Of Selling Private Advertisments:
- Instant Money
- Aren't Required To Be Clicked On
- Look Professional
- Highly Profitable
- Minimal Effort
Finding advertisers that would like to buy some space on your blog can be tedious. Create a place where you would be willing to place private ads on. Fill space inside of the place you created with the words "Your Ad Here". This is the most efficient way to find people looking to buy some ad space.
The key to getting the most out of private advertisment is fair pricing and not selling too many.
Selling too many private advertisements will turn most advertisers away. They don’t want to pay you to throw their ad into a pool of 15 others. Plus it looks unprofessional. Sell between 3 to 5. Devote the rest of your advertising space to pay per click ads.
Sell Links
Paid links are one more option you can use to monetize a blog. People will pay you good money for you to just put one link to their website somewhere in the text of one of your pages.
Incorporating paid links are easy and hard to detect. All you have to do is mention something about their site in a article that relates to their site concept. Then give them the link to the site. It works quick and easy.
To monetize a blog to its full potential you need to find a good mix of pay per click ads, private ads, kontera ads, affiliate programs, and paid links. There is no formula to determine the right mix. Use trial and error to find the mix that is most profitable for your blog. Don't monetize a blog with just one income stream in mind.
Also try placing ads in different locations. That plays a big roll in revenue especially with pay per click ads. Pay per click ads are usually more profitable on the right and top sides of a webpage. It varies with every blog due to the differences in appearance.
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